Basenotes Explained

Basenotes is a United Kingdom-based online fragrance resource which includes a fragrance database, message boards and editorial. The site was launched in August 2000 by Grant Osborne as an information site for men's fragrance and grooming. In 2004, the site expanded to include feminine fragrances.^[2]

Basenotes Fragrance Directory

The Basenotes Fragrance Directory contains over 20,000 fragrances and over 90,000 fragrance reviews by the site's visitors. Users of the site can search for fragrances by name, house, year of launch, gender, notes (ingredients), perfumer or bottle designer. Visitors to the site can submit information to be included in the directory.^[3]

The consumer reviews on the site have been described as "admirably prosaic"^[4] by Alexis Petridis in The Guardian.

Basenotes Fragrance Awards

Each year, Basenotes asks visitors to the site to vote for their favorite fragrances that year.^[5] Regular winners include Old Spice, Shalimar, Vetiver de Guerlain, Chanel No.5, YSL M7, Green Irish Tweed and A*Men. There are also categories for the best new fragrance and best celebrity fragrance.

Awards and recognition

Basenotes has won five awards for its editorial content, written by Marian Bendeth, at The Canadian Fragrance Awards in 2007, 2008^[6] and 2009.

In 2009, the website won a prize for Best Web Editorial at the Jasmine Awards for an article by the writer, Liz Upton. The following year, the same prize was won by the Basenotes writer, Walker Minton. In 2018, Claire Vukcevic won the Best Practical Guide Award for her guide to summer fragrances on Basenotes.^{[7] [8]}

Notes and References

1. Web site: Basenotes Forums. Basenotes.net. 28 May 2018.
2. http://nowsmellthis.blogharbor.com/blog/_archives/2005/10/17/1303340.html Basenotes: an interview with Grant Osborne :: Now Smell This
3. Women's Wear Daily 1 September 2007 Web site: TEch's THE TICKET; ELECTRONIC INNOVATIONS ARE PROVIDING ENTRY TO THE FUTURE OF RETAILING. - WWD | HighBeam Research . 21 June 2008 . 20 October 2012 . https://web.archive.org/web/20121020093043/http://www.highbeam.com/doc/1G1-179313929.html . dead .
4. Web site: Alexis Petridis: I smell a rat in men's fragrance. Petridis. Alexis. 25 November 2006. The Guardian. en. 28 May 2018.
5. News: Basenotes.net Award Winners. Frederick. Kelly. 10 November 2008. Perfumer & Flavorist. 28 May 2018. en.
6. http://nowsmellthis.blogharbor.com/blog/_archives/2008/4/26/3661406.html German Duftstars, Canadian Fragrance Awards ~ the 2008 winners :: Now Smell This
7. Web site: The Fragrance Foundation Jasmine Awards 2018 Winners The Jasmine Awards. thejasmineawards.co.uk. en. 28 May 2018.
8. Web site: Summer Fragrances for People Who Hate Summer & Also Summer Fragrances ~ by Claire Vukcevic – Basenotes.net. www.basenotes.net. en. 28 May 2018.