| Winner: | Alexandria Mills |
| Represented: | United States |
| Date: | 30 October 2010 |
| Venue: | Crown of Beauty Theatre, Sanya, China |
| Entrants: | 115 |
| Placements: | 25 |
| Before: | 2009 |
| Next: | 2011 |
Miss World 2010 was the 60th anniversary of the Miss World pageant, held at the Crown of Beauty Theatre in Sanya, China, on 30 October 2010, after Vietnam backed out of the hosting contract.
Kaiane Aldorino of Gibraltar crowned Alexandria Mills of the United States as her successor at the end of the event. This is the third time United States has won the title.
On 8 June 2009, Mr. Hoang Kieu (RAAS Group Chairperson) and Mrs. Morley publicly agreed on Nha Trang as host for Miss World 2010.
According to a manager of the Tien Giang Tourism JS Company, RAAS bought 31 hectares in total to build a tourism site for Miss World 2010, which led to a public debate about some national ecological reserves being devastated and people having to leave their homes due to increasing living costs.[1]
On 28 January 2010, RAAS told Khanh Hoa People's Committee office to announce that they were no longer organising the event without an official explanation on the debate. Khanh Hoa Province then decided to host Miss World with new sponsors. RAAS would return as the main sponsor if another province was assigned as host.[2]
Finally on 2 April 2010, Deputy Prime Minister Nguyen Thien Nhan approved a proposal by the host province Khanh Hoa to back out of hosting Miss World.[3]
Although Miss World 2010 was held in Sanya, China, RAAS Group was still in charge of the financial backing for the event. RAAS confirmed that Miss World would be back to Mỹ Tho, Tien Giang Province later in 2011 or 2012.[4] However, according to many reliable newswire such as VnExpress, there is no way for Miss World being organised in Tien Giang Province in 2011 or 2012 under the umbrella of RAAS because Mr. Hoang Kieu owed the landlords in the province, involved in the tourism project millions of dollars,[5]
Ágnes Dobó, was crowned Miss World Hungary 2010 until she injured her arm and wrist. This stopped her from participating in the pageant. She was replaced by her second runner-up, Jennifer Kalo.[6]
Due to a schedule conflict of competing in Miss Universe 2010, Miss Russia 2010, Irina Antonenko was unable to participate in the competition.[7] The first runner-up, Irina Sharipova was appointed as a new representative.[8]
This edition saw the return of Cape Verde, Cayman Islands, Lesotho, Macau, Malawi, Saint Kitts and Nevis, Saint Lucia and the United States Virgin Islands; Saint Kitts and Nevis, which last completed in 1988, Cape Verde and Macau in 1997, Lesotho in 2003, Malawi and the United States Virgin Islands in 2005 and Cayman Islands and Saint Lucia in 2008.
Austria, Dominican Republic, Liberia, Slovenia and Swaziland, withdrew from the competition.[9]
| Placement | Contestant[10] | |
|---|---|---|
| Miss World 2010 | ||
| 1st Runner-Up | ||
| 2nd Runner-Up | ||
| Top 5 |
| |
| Top 7 |
| |
| Top 25 |
|
| Continental Group | Contestant | |
|---|---|---|
| Africa | ||
| Americas | ||
| Asia Pacific |
| |
| Caribbean |
| |
| Europe |
|
Top 25
Top 7
Top 5
The judges for Miss World 2010 were:
It was reported that Beijing may have pressured the judges to provide low scores for Mariann Birkedal, Miss Norway, because the Nobel Peace Prize was awarded to one of its political prisoners, Liu Xiaobo.[11] [12] At the time of the pageant, relations between China and Norway were "very strained."[12]
115 contestants competed for the title.
| Country/Territory | Contestant | Age | Hometown | |
|---|---|---|---|---|
| Arnita Beqiraj | 18 | Vlorë | ||
| Ivanita Jones | 23 | M'banza Kongo | ||
| Mariana Arambarry | 22 | Santa Rosa | ||
| Kimberly Kuiperi | 21 | Tanki Leendert | ||
| 23 | Sydney | |||
| Braneka Bassett | 20 | Freeport | ||
| Danielle Bishop | 21 | Bridgetown | ||
| Lyudmila Yakimovich | 22 | Hrodna | ||
| 19 | Bruges | |||
| Jessel Lauriano | 22 | Belize City | ||
| María Teresa Roca | 24 | Trinidad | ||
| 18 | Istočna Ilidža | |||
| 19 | Gaborone | |||
| Kamilla Salgado | 23 | Belém | ||
| Romina Andonova | 21 | Sofia | ||
| 23 | Bradford | |||
| Joceline Fortes | 22 | Sao Vicente | ||
| 23 | George Town | |||
| Tang Xiao | 23 | Dalian | ||
| Laura Palacio | 23 | Medellín | ||
| Dayana Aguilera | 19 | Palmares | ||
| Inès Da Silva | 21 | N'zi-Comoé | ||
| Katarina Banić | 20 | Trilj | ||
| 24 | Willemstad | |||
| Andrea Kkolou | 19 | Nicosia | ||
| 20 | Rokycany | |||
| Nataliya Averina | 20 | Roskilde | ||
| 21 | Ambato | |||
| 22 | Cairo | |||
| Gabriela Molina | 22 | San Salvador | ||
| 21 | Nottingham | |||
| Hiwot Assefa Tesfaye | 20 | Addis Ababa | ||
| Anne-Marie Nurminen | 22 | Helsinki | ||
| 24 | La Frette | |||
| Mihilani Teixeira | 20 | Papeete | ||
| Dea Arakishvili | 20 | Tbilisi | ||
| Susanna Kobylinski | 22 | Bremen | ||
| 22 | Ho | |||
| Larissa Dalli | 23 | Gibraltar | ||
| Diamanto Gasteratou | 22 | Athens | ||
| Ericka Aly | 20 | Petit-Bourg | ||
| Lucía Mazariegos | 19 | Antigua, Guatemala | ||
| Aletha Shepherd | 22 | Georgetown | ||
| Marilyn Medina | 18 | Tegucigalpa | ||
| Sammi Cheung | 23 | Hong Kong | ||
| Jennifer Kalo | 22 | Budapest | ||
| Fanney Ingvarsdóttir[13] | 19 | Garðabær | ||
| 22 | New Delhi | |||
| 21 | Bandung | |||
| Emma Britt Waldron | 21 | Celbridge | ||
| Shavit Wiesel | 20 | Be'eri | ||
| Giada Pezzaioli | 18 | Montichiari | ||
| 24 | Kingston | |||
| Hiroko Matsunaga | 18 | Fukuoka | ||
| Asselina Kuchukova | 27 | Almaty | ||
| Natasha Metto | 20 | Nairobi | ||
| Ludmila Voroncova[14] | 19 | Riga | ||
| Rahaf Abdallah | 22 | Khiam | ||
| Karabelo Mokoallo | 23 | Maseru | ||
| 21 | Vilnius | |||
| Shari Thuyns | 19 | Mamer | ||
| Cherry Ng Ka-I | 23 | Macau | ||
| Stefani Borsova | 20 | Skopje | ||
| Ella Kabambe | 24 | Blantyre | ||
| 25 | Kuala Lumpur | |||
| Francesca Gaspar | 24 | Iklin | ||
| Tully Fremcourt | 20 | La Trinité | ||
| Dalysha Doorga | 23 | Goodlands | ||
| Anabel Solís | 23 | Mérida | ||
| Daria Zaiteva | 20 | Chişinău | ||
| Sarnai Amar | 23 | Ulaanbaatar | ||
| Milica Milatović | 18 | Podgorica | ||
| 22 | Windhoek | |||
| Sadichha Shrestha | 19 | Kathmandu | ||
| Desirée van den Berg | 23 | Santpoort | ||
| 18 | Kaitaia | |||
| 19 | Minna | |||
| 20 | Belfast | |||
| 23 | Stavanger | |||
| 24 | Panama City | |||
| 23 | Luque | |||
| 20 | Lima | |||
| Czarina Gatbonton | 19 | Malolos | ||
| Agata Szewioła | 21 | Żary | ||
| Catarina Aragonez | 22 | Portalegre | ||
| 24 | Barranquitas | |||
| Lavinia Postolache | 21 | Piteşti | ||
| Irina Sharipova | 18 | Apastovo | ||
| Fatisha Imo | 22 | Basseterre | ||
| Aiasha Gustave | 18 | Gros Islet | ||
| 21 | Kilbarchan | |||
| 20 | Belgrade | |||
| 19 | Freetown | |||
| Anusha Rajaseharan | 21 | Singapore | ||
| Marína Georgievová | 18 | Banská Bystrica | ||
| 22 | Pretoria | |||
| Kim Hye-young | 20 | Gyeongsangbuk-do | ||
| Fátima Jiménez | 21 | Sevilla | ||
| Fallon Ranasinghe | 22 | Colombo | ||
| Jo-ann Maria Sang | 19 | Paramaribo | ||
| 25 | Stockholm | |||
| Genevieve Mpangala | 20 | Chang'ombe | ||
| 22 | Chiang Mai | |||
| Davia Chambers | 18 | Couva | ||
| Gizem Memiç[15] | 20 | Gaziantep | ||
| Heyzme Nansubuga | 25 | Jinja | ||
| Kateryna Zakharchenko | 21 | Odesa | ||
| 18 | Louisville | |||
| 20 | Christiansted | |||
| Eliana Olivera | 22 | Montevideo | ||
| 23 | Maracaibo | |||
| 19 | Ho Chi Minh City | |||
| Courtenay Hamilton | 20 | Llantwit Major | ||
| Zindaba Hanzala | 20 | Lusaka | ||
| Samantha Tshuma | 21 | Bulawayo |
Argentina – Carla Conrradi resigned as Miss Mundo Argentina. The 1st runner up, Marianna Arambarry was the new titleholder and Argentina's representative at Miss World 2010.
Hong Kong – Due to a schedule conflict of competing in Miss Chinese International Pageant 2010, Toby Chan, Winner of Miss Hong Kong 2010, cannot participate in the competition. The 1st runner-up, Sammi Cheung was representative at Miss World 2010.