| Country: | US |
| WBZX | |
| City: | Big Rapids, Michigan |
| Area: | Big Rapids, Michigan Cadillac, Michigan Mount Pleasant, Michigan |
| Branding: | B103.9 |
| Airdate: | August 24, 2016 |
| Frequency: | 103.9 MHz |
| Format: | Classic hits |
| Power: | 6,000 watts |
| Class: | A |
| Facility Id: | 191528 |
| Owner: | Up North Radio, LLC |
| Sister Stations: | WCDY, WCKC |
| Licensing Authority: | FCC |
WBZX (103.9 FM) is a radio station in Big Rapids, Michigan. Owned by Up North Radio, LLC, the station broadcasts a classic hits format branded as B103.9.
The station first broadcast on August 24, 2016, stunting with a beautiful music format as "Beautiful 104" until its official launch on August 27, 2016.[1] The station is owned by Up North Radio, who also owns and operates WCKC, Cadillac, and WCDY, McBain-Cadillac.[2]
