Our journey began with a mission: to transform the way law firms engage with their clients and value their work.

Our first project started close to home, working with a law firm to develop and implement an alternative fee pricing model using a largely manual approach. We saw firsthand how moving beyond the billable hour could create a more transparent, predictable, and rewarding experience for both firms and their clients. But we also recognized the challenges of making that approach practical and scalable. That experience became the foundation for AltFee.

What began as a hands-on experiment has since evolved into an award-winning legal pricing platform helping law firms make more confident, informed pricing decisions. From our early days working with a small group of AltFee Trailblazers to supporting firms around the world, our journey has been marked by important milestones, including winning the ABA TECHSHOW Startup Pitch Competition and Clio's 2026 Integration Award for Best Business of Law App.

While AltFee has evolved considerably, our commitment remains the same: helping law firms rethink how they price their work and build more sustainable, profitable practices.

Better pricing decisions lead to better outcomes. At AltFee, we're helping law firms take greater control of how they price their services, manage profitability, and demonstrate the value of their work. By bringing greater visibility and intelligence to legal pricing, we're empowering firms to make more informed decisions, strengthen client relationships, and build more sustainable businesses.

But our impact goes beyond the technology itself. We work closely with the firms we serve, learning from their experiences and continuously evolving our solutions to address the real challenges they face. Every insight, every improvement, and every success helps us move closer to a legal industry where firms are rewarded for the value they deliver, not simply the time they spend.